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We all know that sleep is important, but we often forget the critical role it plays in our daily lives. Well, at IKEA we believe a great night’s sleep is the unsung hero of a great day to come. Telling the untold prequel to a well known fable, we show the nation how with just a little inspiration and a few clever ideas, they can turn their bedroom into a sleep sanctuary and turn tomorrow into an instant success. After all, Tomorrow Starts Tonight.

#wonderfuleveryday

To find out more about IKEA sleep expertise visit: https://bit.ly/331FkOR
Subscribe to the IKEA UK YouTube channel: https://www.youtube.com/IKEAUK
Like us on Facebook: https://www.facebook.com/IKEAUK
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Follow us on Pinterest: http://www.pinterest.com/IKEAUK

The advert was directed by Sam Pilling
The Music is Witness The Fitness by Roots Manuva

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